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LET'S BE HONEST...YOU'RE EXHAUSTED!
You're talented. Your work speaks for itself. Clients love what you create and you know you're good at what you do. But you're undercharging for your work when other designers charge five times more than you. You're doing unlimited revisions because you're afraid to push back. You're booked out and somehow still not where you want to be financially. You're doing everything yourself with no system, no boundaries, and no real plan for what comes next.
You don’t need another font pack, a new portfolio site, or more coffee. You need structure.
Chaos to Control is a 90-minute live webinar experience designed specifically for the burnt-out designer ready to stop being a "pixel-pusher" and start being the CEO. We’re building the system you need to scale, convert, and finally take the lead.
This isn't a webinar you watch. It's a session where you build.
You’ve been trying to build a career on top of confusion. You’re saying "yes" to every low-budget project, rebranding your own site every time business feels slow, and doing everything ALONE.
When your foundation is built:
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You stop chasing invoices because your high-ticket offer is clear and non-negotiable.
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You stop the revisions nightmare because your brand positioning establishes you as the expert in the room.
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You stop working 24/7 because your system tells you exactly what to do and when to log off.
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Your business starts working for you so you can actually enjoy being a creative again.
Control doesn’t come from doing more work; it comes from building a better machine. That’s exactly what we are building on June 1st @ 7pm CST.
WHAT WE WILL BUILD TOGETHER
Most design resources teach you how to design better. This one teaches you how to run a better design business.
By the time we're done on June 1st you will have made four decisions that most designers spend years avoiding because nobody ever put them in a room and taught them that these were the decisions that turned a design skill into a six figure business.
Those four decisions are the difference between a designer who is talented and broke and one who is talented and paid.
I know because I lived both sides of that.
The Pricing Decision
We establish what your work is actually worth and build a pricing structure you can stand behind without apologizing. No more $200 logo packages. No more undercharging because you're afraid the client will say no. You leave knowing your number and why it's right.
The Positioning Decision
We get clear on who you are in the design space so you stop competing on price and start attracting clients who seek you out specifically. Premium designers aren't just better. They're clearer.
The Systems Decision
We map the backend of your design business, client process, onboarding, boundaries, and communication so your business runs like a business and not like a never ending series of favors. You stop being available for everything and start being intentional about what you take on.
The Client Decision
We get clear on who your ideal client actually is, how to attract them consistently, and how to know when to walk away. Not all money is good money. We build the filter that protects your time, your energy, and your work.
WHAT YOU WILL LEAVE WITH
You won’t leave with more "inspiration" or "ideas" you’ll forget by Monday. You will leave with the blueprint to quit the grind and start the growth.
In 90 minutes we build the business behind your design skills. Pricing. Positioning. Systems. Clients. Together. In real time.
Your 4 Figure Pricing Structure
What to charge, how to present it, and how to hold your rate when a client pushes back. No more guessing. No more guilt.
Your Positioning Statement
One clear sentence that explains who you are, who you serve, and why you are the designer they need.
Your Client System
A repeatable process for onboarding, managing, and closing out clients so every engagement runs smoothly and professionally from day one.
Your Fully Built Brand Control Framework
A simple, repeatable way your brand should show up consistently so you're not constantly starting over or guessing what to do next.
Your Marketing System
A simple weekly structure that keeps you visible and attracting the right clients even when you're deep in project work.
Clarity on Your "Exit-Plan"
Whether you're quitting a 9-to-5 or quitting the low-end freelance hustle, you’ll have a clear next step.
MEET YOUR HOST!
I'm Akela Smith, brand strategist and designer for 7 years.
I didn't take the traditional route. I went straight from college into entrepreneurship and built a six figure design business working with reality TV stars, influencers, and growing brands that needed more than just a pretty logo.
But here's what nobody tells you about that path.
I was talented from day one. The work was never the problem. The problem was that nobody taught me the business side. How to price. How to position myself. How to build systems that didn't require me to be available 24/7. How to say no to clients who weren't right. How to know my worth before someone else tried to tell me what it was.
I figured it out. The long way.
Chaos to Control is everything I wish someone had put me in a room and taught me in year one.
Now I get to be that room for you.
You've been giving your best work to clients who don't pay for it.
You've been undercharging. Overdelivering. Saying yes when you should have said no. Building brands for everyone else while yours waited. You already have everything it takes to build a six figure design business. You just need the structure to hold it. June 1st @ 7PM CST is where that structure gets built. Spots are limited, don't let someone else take your seat.